Stephanie B. Keane
Paid Social & Growth Marketing Strategist | Creative & Product Marketing Leader
With 15+ years of experience across beauty, wellness, lifestyle, and CPG brands, I specialize in translating consumer insights and cultural trends into high-performing paid social campaigns that drive acquisition, engagement, and sales.
I’ve led cross-functional teams in growth marketing, digital campaigns, retail media, and experiential activations, ensuring that creative concepts align with business objectives and consumer demand. My expertise spans the full lifecycle of campaign development, from audience insights and creative testing to optimization and attribution analysis.
I bring a unique perspective that blends creative storytelling, design thinking, and data-driven marketing, supported by hands-on proficiency in Meta Ads Manager, TikTok Ads, Snap, Pinterest, GA4, Amplitude, AppsFlyer, Tableau, and Excel. As an early adopter of AI-powered creative workflows, I help brands innovate faster, test smarter, and scale campaigns more effectively.
Client Roster:
Beauty & Wellness: Urban Decay, Essie, Beautycounter, Smashbox, Milk Makeup, Bobbi Brown
Pharma & Health: Teva Pharmaceuticals
Entertainment & Media: Netflix, Viacom, BET, Comedy Central, Yahoo, Live Nation
Corporate & Tech: HP, Exxon, Toyota, Honda
Civic, Nonprofit & Health: Metro, Downtown Women’s Shelter, UMMA Health
Hospitality & CPG: Gladstone’s Restaurant Malibu, Le Bon Garçon
Recognized for building and mentoring high-performing teams, Steph thrives at the intersection of creative vision, marketing strategy, and brand partnership, consistently fueling brand leadership in competitive markets.
stephaniebkeane@gmail.com